Try this out: Do a quick Google search for “business coach” and see how many hits you get. Last time we tried it, we got over 24 million. That’s a lot of people looking to charge you a fee for their advice. How can you tell who's legit? There’s no certification requirement or standardized requirements for entry into this rapidly growing field, and that can make the search for a good coach feel like little more than a crap shoot.

The hard truth is, coaching programs often tend to be vaguely defined, open ended, and lacking in concrete purpose. In this way, they can feel more like an undergraduate liberal arts seminar than an actionable learning experience -- interesting, maybe, but with little to no practical real-world applications.

But what if there was a goal-focused coaching program that was tailored to your specific needs? One that was facilitated by adoption and engagement experts with experience and proven results? One that could help provide you with the practical tools you need to meet your business goals?

Enter Knurture coaching. We’ve helped over 200 product teams create winning products for over 10 years. We know that every product and every team is different, and our experience has taught us what it takes to get to the bottom of tricky issues and create targeted, effective strategies to address just about any adoption scenario.

Yeah, we know -- it’s easy to say we’re not like all the others. But this isn’t merely theoretical to us: We’ve been in the trenches for a long time and we know that creating and launching a successful product is hard. Really hard. You have to create and follow an executable roadmap that removes obstacles for your entire team and for the customer. You need to own your vision and help drive your team’s momentum and productivity. You must reach your ever-growing list of goals. It’s enough to keep you up at night. But we’re here to help you get a good night’s sleep.

Here are some of the benefits an Knurture Coaching Plans can provide you and your team:

Expert Coaches With Real World Experience

The fact is, offering coaching services to product teams without a firm and extensive grounding in experience is kind of like trying to be a gym teacher who's never actually done any sports.

We mentioned earlier that we’ve been working on ways to help teams create winning products for a long time. Nearly a decade, in fact. And we’re not going to lie -- we haven’t always gotten it right. But instead of digging in our heels and obstinately repeating our mistakes, we’ve always looked at our missteps as opportunities to learn and improve our processes.

We’ve dissected every success we’ve had (and we’re not ashamed to pat ourselves on the back and admit there have been quite a few). And we’ve put a lot of thought into coming up with a responsive approach that could reliably recreate those successes for other product teams. We know that every product is different, and that no two product teams have exactly the same needs. So we knew we needed to create a system that can adapt to those needs. Something flexible. Iterative. Responsive. Based on real-world customer motivations and behaviors. And by jove, we think we’ve done it. And we’re excited to share our methods with you and your team and teach you how they can work for you.

Fully Customized Coaching Plans

Our plans come in two main flavors: Pay-As-You-Go and the Engagement Accelerator. In the pay-as-you-go plan, we’ll prep with you and create your customized plan, after which you’ll get one-one development sessions, follow up, and tailored activities to enhance what you’ve learned. The Engagement Accelerator plan includes a customized plan to accelerate your entire team’s progress on a project.

These plans can also work in concert with one another. Each team member can benefit from one-on-one development, and then everyone can come together to put what they’ve learned into action as a team, via the tools they’ve picked up in the engagement accelerator.

But rest assured, whichever plan you choose, it will be fully tailored to provide you with the tools you need to face your adoption issues head on.

Results-Driven Coaching

At Knurture, we believe coaching -- and learning - should have real purpose. That’s why we’ll tailor your coaching plan to your unique business goals. Areas where we can help include:

  • Refining your vision
  • Aligning your team around a common purpose
  • Helping your team get unstuck and make progress on projects
  • Uncovering where your customers are experiencing friction points
  • Learning how to ease friction points and accelerate your customers’ progress
  • Differentiating yourself from the competition
  • Techniques to increase engagement
  • Methodology to craft your own engagement experiments
  • Crafting your unique brand

But whatever your goals, we’ll tailor your plan so that in the end, you’ll have the tools to address the adoption issues you’re facing with confidence.

Tools You Can Use

You’ve probably heard the expression “Give a man a fish and he’ll eat for a day; teach a man how to fish and he’ll eat for a lifetime.” Well, think of our coaching plans as your own customized fishing lessons. Instead of simply fixing your problem and calling it a day, you’ll emerge from your coaching sessions armed with the tools and the plan you need to take action on your adoption issues now -- and in the future. (But don’t worry, if you ever get stuck, we’ll be there for you with a coaching checkup.)

Deep Learning Library

We’ve created an extensive library dedicated to adoption and engagement-focused issues, so if you or your team want to dive even deeper into a particular topic, we can tailor a reading list just for you.  

Bottom line: Knurture's customized coaching plans can help you and your team do your best work, by providing you with the tools you need to do the right work.